
Best selling Cameras from Sony
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1. Sony Alpha ZV-E10 II Kit
The Alpha ZV-E10 II Kit is a mirrorless APS-C system camera equipped with a 16-50 mm f/3.5-5.6 Power Zoom kit lens. This camera offers advanced video features and user-friendly handling in a compact body. With the ability to record 4K videos at up to 60 frames per second and the option to film in 4:2:2 10-bit, the ZV-E10 II is perfect for creative vlogs and professional recordings. The 26-megapixel sensor delivers impressive image quality, while the built-in directional microphone ensures clear sound without noise. The camera supports Sony's renowned autofocus system, which allows for precise subject tracking, and offers numerous vlog features that make creating high-quality content easier.
Highlights:
- Back-illuminated Exmor R CMOS sensor in APS-C format
- Support from Sony's renowned autofocus system
- Built-in directional microphone for clear sound.

2. Sony Cyber-shot DSC RX100 VII
The DSC-RX100 Mark VII features the ZEISS Vario-Sonnar T* 24-200mm zoom lens with an aperture range of F2.8 to F4.5 and strong magnification. This pocket-sized camera impresses with its state-of-the-art image processor, a continuous shooting mode of up to 90 frames per second, real-time tracking, and autofocus with real-time eye detection for both humans and animals, even for video recording. The RX100 VII is equally flexible and versatile for photography enthusiasts and professionals, suitable for all shooting scenarios.
Pro
- Small and sturdily built
- compact small 304 g
- Very good image quality
Contra
- Relatively expensive
- No separate battery charger supplied
- High energy consumption

3. Sony ZV-1
The Sony ZV-1 Vlog camera is perfect for vlogging and content creation. It offers professional image quality with the 1.0" Exmor RS CMOS sensor, a 24-70mm lens and 20.1 MP resolution. Skin tones are reproduced naturally and smoothly with Soft Skin Effect. The directional 3-capsule microphone with windscreen provides professional sound quality. Furthermore, the ZV-1 has a side-flip display, fast AF with 0.03 sec., 4K HDR (HLG) video recording, real-time eye autofocus and a Multi Interface Shoe e.g. for an external microphone, microphone connection and image stabilisation.
Live streaming capability with the ZV-1, which can be turned into a webcam by connecting to a PC via USB. This allows Content Creator to interact with its followers in real time while taking advantage of the ZV-1's advanced imaging technology and unique features. The required new Sony PC software will be available from July 2020.
Pro
- Good image quality
- Compact and easy to use
- Easy to take with you thanks to its compact size
Contra
- Battery limited for filming
- the mini-USB port is hopelessly outdated. Sony should have already upgraded to USB-C here
- Quite expensive

4. Sony Alpha 6400 Kit
The Alpha 6400 combines outstanding performance with a compact, lightweight body. It excels at capturing fast action shots as well as stunning landscape images or simple self-portraits – always producing aesthetic, high-resolution photos and 4K HDR videos. It features exceptional autofocus performance of 0.02 seconds, including newly developed real-time tracking. The camera delivers top-notch image quality thanks to its Exmor CMOS sensor and BIONZ X processor. The 180° tiltable LCD touchscreen is perfect for selfies and vlogging.
Pro
- Super autofocus
- Good image quality
- Compact size
Contra
- Digital viewfinder pixelated
- (No IBIS)
- Quality USB socket camera (replacement of entire circuit board necessary if defective!)

5. Sony Alpha ZV-E10 Kit
Pro
- Small and handy
- Very light
- E Mount
Contra
- No 4K 60
- Rolling shutter effect in 4K mode is very extreme

6. Sony Alpha 6100
Capture special moments and portraits. The impressive image quality and speed based on full-frame model technology means you can leave the work to the camera. With the α6100 you won't miss a thing.
The continuous, uniform focus on moving motifs is indispensable for capturing important moments - whether it is a sporting event or an everyday situation. Sony's sophisticated1 motif tracking algorithm, based on artificial intelligence, therefore processes enormous amounts of spatial data in real time and at high speed.
Autofocus with real-time eye detection tracks your subject's eyes even when the subject is moving, backlit, looking down, or part of the face is covered. You can focus the left or right eye.
Sony's innovative eye recognition algorithms are suitable for taking pictures of animals and people. In this way, sharply focused animal portraits and beautiful wildlife shots succeed.
The large autofocus range is based on dense arrangements with 425 points for phase detection and 425 points for contrast detection for much more precise detection. The latest generation fast image processor provides an impressive acquisition speed of 0.02s, while modern algorithms anticipate the subject's position.
Due to the fast internal processing and the large memory buffer, continuous shooting at up to 11 fps with subsequent display or 8 fps with real-time preview with minimal display delay is possible. Capture up to 77 JPEG images (standard) in succession.
When absolute silence is required, e.g. at live events or animal portraits, the α6100 can record up to 8 frames per second6 without noise - with AF/AE tracking activated, even in AF-C mode, with autofocus with eye detection in real time or real-time tracking.
Pro
- Easy for hiking + biking
- Relatively compact
- Easy handling
Contra
- Resolution viewfinder
- A little expensive

7. Sony Alpha 7CII
Experience the freedom of compact mobility combined with the outstanding full-frame quality of the Alpha 7CII - a camera that ignites your creativity. Capture impressive details with 33.0 MP for photos as well as 4K videos, supported by a dynamic range of 15 stops. Discover lifelike colors and brilliant image quality thanks to the BIONZ XR processor and advanced image processing algorithms. The 7-step IBIS ensures shake-free shots, while cinematic 4K films are stabilized in Active mode. The AI-powered autofocus keeps the focus precise on the subject, even in motion. With its intuitive touchscreen, ergonomic design, and dust and moisture resistance, the Alpha 7CII offers a seamless shooting experience for hybrid-working creatives who refuse to compromise on quality, even on the go.
Pro
- Handy, compact
- Good autofocus
- Small and light
Contra
- No second SD card slot
- Viewfinder (missing eyecup)
- Poor resolution of the viewfinder (display just about usable)

8. Sony ASh700 Portrait Kit
With the Sony A6700 Portrait Kit, you have everything you need to take portrait photos. The set includes a bright 50mm prime lens. It has a large maximum aperture of f/1.8, which means you can capture photos with a soft background, drawing extra attention to the model. The included tripod provides a stable surface for your camera, allowing you to easily take sharp portrait photos. The Sony A6700 features a large 26-megapixel APS-C image sensor, meaning you can capture a lot of detail and print photos without loss of quality. This is useful when taking passport photos, for example. Do you enjoy creating videos? The camera delivers 6K images to produce additional detailed 4K videos, resulting in sharp videos suitable for social media channels.

9. Sony ZV-1 II
The ZV-1 II is the vlogging camera that lets you capture your videos and share them with the world. The ZV-1 II is equipped with an integrated 18-50 mm zoom lens that captures the entire surroundings or just your subject up close. The sensor enables 4K video quality. Sony's well-known vlogging functions are available at the touch of a button. If you want to add a dramatic cinematic look, simply activate the cinematic vlogging mode. Finally, connect your Sony vlogging camera to your smartphone via the Creators' App and easily transfer your videos to share them on social media. Charger and charging cable not included.
Pro
- Very compact
- New Sony menu
- excellent AF

10. Sony Alpha 7 III
The new addition to the Alpha 7 family from Sony is a real all-rounder. The back-illuminated Exmor R CMOS full-frame sensor with 24.2 megapixels has been specially redesigned for the camera and the image processor has been further developed. With ISO 100 to 51,200, the α7 III covers an extremely wide sensitivity range. The sensor has a high dynamic range of 15 f-stops. The autofocus system can compete with the best on the market. The 693 phase autofocus points together with 425 contrast autofocus points cover around 93 per cent of the sensor surface. The autofocus also works quickly and reliably with eye detection. Continuous shooting is possible at up to ten frames per second with a mechanical shutter - if desired, completely silent with continuous focus tracking.5-axis image stabilisation, high-resolution 4K video recording and a long battery life of 710 shots round off the specifications. The joystick familiar from the α7 III and two SD card slots ensure greater freedom of operation. The back-illuminated Exmor R CMOS image sensor with 24.2 megapixels plus front-end LSI stand for ultra-high image quality and speed. Sony has effectively doubled the readout speed of the image sensor. Thanks to the updated BIONZ X processor, the processing speed of the images has also increased by 1.8 times compared to the α7 II. An ISO range of 100 - 51,200 (expandable to ISO 50 - 204,800 for photos), a dynamic range of 15 f-stops and significantly improved skin tones and more true-to-life colours speak for themselves. 14-bit RAW is no problem for the α7 III, even with silent continuous shooting. The 5-axis image stabiliser compensates for up to 5.0. The new α7 III is able to capture up to ten images per second at full resolution with continuous autofocus on the memory card. In total, the buffer is sufficient for up to 177 standard JPEG images, 89 compressed RAW images or 40 uncompressed RAW images.
Pro
- Image quality (photo and video)
- Fast, precise autofocus, incredibly sharp photos
- Super battery life
Contra
- Viewfinder and monitor significantly worse than on the A7rIII
- 90% of lenses for full format are too heavy
- Somewhat complicated menu
